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Brandy Barrie, Social Media Manager, Owned Brands, Canadian Tire

Social Media Manager, Owned Brands, Canadian Tire

Brandy Barrie, Social Media Manager, Owned Brands, Canadian Tire

Social Media Manager, Owned Brands, Canadian Tire

Biography

Brandy Barrie, Social Media Manager, Owned Brands at Canadian Tire, is a strategic-thinking digital marketer with over 10 years experience. She a passion for creating omni-channel marketing plans that help achieve business objectives across the customer journey. She’s worked on many award-winning brand and product campaigns that resulted in engagement, acquisition, conversion and brand affinity.

Her specialties include:

Customer Acquisition (Display, Search, YouTube, Social)
Customer Retention (Email, Website Merchandising, Loyalty)
Brand/Product Marketing (Strategic Planning, Campaigns)
Analytics (Traffic, Conversion, Engagement, Listening)
Campaign Optimization (Audiences, Segmentation)
Social Media (Community/Channel Management, Influencers)

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