Katherine expands Canada Goose’s business across social, display, email and search engine channels. She has over 8 years of industry experience across CPG, retail and luxury brands and is passionate about marrying brand and commercial interests. She co-founded Memory Ball, an annual event that raises awareness for Alzheimer’s disease. In the last five years alone, Katherine and her team have raised $400,000 for the Alzheimer Society of Toronto. More importantly, Katherine has helped spark the conversation around Alzheimer’s among her peers. On top of that, she runs Filling the Gap, an annual women’s event meant to give women tangible skills to combat workplace challenges. Filling the Gap’s goal is to help women in and out of the workplace by bringing awareness to domestic violence, through supporting the Barbra Schlifer Clinic. She also teaches digital marketing at Red Academy and mentors young entrepreneurs at Ryerson’s start-up launcher. She has spoken at the Spark Sessions influencer conference, the Bing Retail Summit and Young Women in Business Toronto. In her spare time, Katherine enjoys exploring Toronto’s food scene.