REGISTER BEFORE NOV 13
Nov 13, Artscape Daniels Launchpad, Toronto

The Commerce & Conversions Edition

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Nov 13, Artscape Daniels Launchpad, Toronto

influenceTHIS Awards: Recognizing the Best in Influencer Marketing

START BOOKING YOUR MEETINGS
Nov 13, Artscape Daniels Launchpad, Toronto

Supercharge your networking with Power Meetings

Connecting you to the entire influencer & social marketing ecosystem through


FACE-TO-FACE MEETINGS

Meet with marketers and media executives running influencer and social marketing campaigns


ROUNDTABLE DISCUSSIONS

Build & Nurture relationships while discussing key challenges and opportunities in the space


INDUSTRY INSIGHTS

Gain deep industry insights through presentations by industry leaders from across the globe


CREATIVE SHOWCASES

Get inspired by the hottest digital creative from across the spectrum

Who's Involved

Canada's Top Marketers, Agencies & Publishers

Allissa LaScala, Marketing Manager, Canada, Daniel Wellington

Marketing Manager, Canada, Daniel Wellington

Lindsey Haywood, Director of PR & Communication, MAKE UP FOR EVER Canada

Director of PR & Communication, MAKE UP FOR EVER Canada

Lauren Dineen-Duarte, Director Public Affairs & Communications, American Express

Director Public Affairs & Communications, American Express

Lauren Wong, VP Sales & Marketing, HelloFresh and Chefs Plate Canada

VP Sales & Marketing, HelloFresh and Chefs Plate Canada

Jeremy Cammy, Executive Producer, Vice President, Events & Music, Indigo

Executive Producer, Vice President, Events & Music, Indigo

Fergie Cancade, Director, Global Athletes & Ambassadors, lululemon

Director, Global Athletes & Ambassadors, lululemon

Aila Morin, Director of Marketing, Mejuri

Director of Marketing, Mejuri

Timothy Lytle, Community Marketing Manager, Arc’teryx Equipment

Community Marketing Manager, Arc'teryx Equipment

Akram Sharkawy, Brand Communications Marketing Manager, Mattel

Brand Communications Marketing Manager, Mattel

Michelle Adams, Director of Brand Marketing, Knixwear

Director of Brand Marketing, Knixwear

Matt Rice, Head of Marketing, Foodora

Head of Marketing, Foodora

Dorcas Siwoku, Brand Marketing Manager, Hudson’s Bay Company

Brand Marketing Manager, Hudson’s Bay Company

Shalina Sayani, Director of Digital Marketing, Lowe’s Canada

Director of Digital Marketing, Lowe's Canada

Connie Chan, Manager, Marketing & Social Strategy, Warner Music Canada

Marketing & Social Strategy, Warner Music Canada

Omar Rajani, Senior Manager Small Business Marketing, Canada Post

Senior Manager Small Business Marketing, Canada Post

Philippe Gryc, Senior Director Global Product and Marketing, Carlson Wagonlit Travel

Senior Director Global Product and Marketing, Carlson Wagonlit Travel

Kim McClennan, Social Media Manager, Home Hardware

Social Media Manager, Home Hardware

Brodie Mazurek, Performance Marketing Lead, Inkbox Tattoos

Performance Marketing Lead, Inkbox Tattoos

Étienne Mérineau, Co-founder, Chief Marketing Officer, Heyday.ai

Co-founder, Chief Marketing Officer, Heyday.ai

Victoria Kolarov, Manager, Digital Marketing, Rakuten Kobo Inc.

Manager, Digital Marketing, Rakuten Kobo Inc.

Alison Belot, Senior Director, Digital, Media and Activation, Aurora Cannabis

Senior Director, Digital, Media and Activation, Aurora Cannabis

Rachel Goldrick, Senior Corporate Communications Manager, Sunwing Travel Group

Senior Corporate Communications Manager, Sunwing Travel Group

Sarah Feldman, Director, Marketing & Strategic Communications, Endy Sleep

Director, Marketing & Strategic Communications, Endy Sleep

Brooke Morrison, Marketing Manager AERO, Nestlé Canada

Marketing Manager AERO, Nestlé Canada

Schedule

Nov 13, 2019
ALL
8:00 am - 9:00 am

BREAKFAST AND REGISTRATION

Setting the Stage

Tips & tricks to maximize your conference experience and a chance to introduce yourself to the room. We Are Entering a new Era of Commerce A Marketer’s Guide to the...
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Mark Greenspan, Co-Founder, influenceTHIS

What it takes to be the most mentioned brand on Instagram

It took Swedish startup Daniel Wellington three years to sell 1 million watches. In 2018 it received the most influencer mentions out of any brand on instagram. Hear how they...
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Allissa LaScala, Marketing Manager, Canada, Daniel Wellington

Turning Creators Into a Scalable Media Channel

Learn how leading brands are using creator media to drive sales, store traffic, and ROAS. Move beyond vanity metrics, such as likes and comments, and find out the best tactics...
Read More
Bryan Gold, Co-Founder and CEO, #paid

Power Meetings

influenceTHIS is more than a conference. It’s also a partnership marketplace. You can request a 15 minute meeting with any of our attendees. It’s networking that actually works. Meeting booking...
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Bethany Hagen, Social Media Coordinator, Home Hardware
Naomi Nachmani, Brand Marketing Manager, Kotn
Shalina Sayani, Director of Digital Marketing, Lowe’s Canada
Kim McClennan, Social Media Manager, Home Hardware
Stephanie Veiga, Social Media Manager, Knix
Lauren Wong, VP Sales & Marketing, HelloFresh and Chefs Plate Canada
Philippe Gryc, Senior Director Global Product and Marketing, Carlson Wagonlit Travel
Tracie Napoli, Director Fund Development and MARCOM, Osteoporosis Canada

Who’s in the Room

This is your chance to better understand the composition of the influencer & social marketing ecosystem in Canada and meet a bunch of interesting people and companies.
Mark Greenspan, Co-Founder, influenceTHIS
10:15 am - 10:45 am

NETWORKING BREAK

Trends to Watch in 2020 and Beyond

As we close out another decade and move into 2020 what will be the key trends to keep our eyes on ?  How will they unfold and how as marketers...
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Shannon Thorndyke, VP at EhmCo and Partner at Town
Joe Strolz, President and Managing Partner, Curate Mobile Ltd
Debbie Carkner, Digital Transformation & Experience Lead, Accenture Canada

AI-powered chatbots: A new breed of digital influencers

Discover how MAKE UP FOR EVER (LVMH) is using conversational commerce to boost engagement and sales.
Lindsey Haywood, Director of PR & Communication, MAKE UP FOR EVER Canada
Étienne Mérineau, Co-founder, Chief Marketing Officer, Heyday.ai
11:45 am - 1:00 pm

Networking Lunch

Driving App Installs and Re-Engagement

Outdated marketing tools are poorly equipped to make sense of consumer lifecycle and the path-to-install as they lack scale, transparency, and anti-fraud controls. Join Kurt Gooden, Head of Growth at Ritual.co &...
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Darby Sieben, Ampli & RBC Ventures
Joe Strolz, President and Managing Partner, Curate Mobile Ltd
Kurt Gooden, Head of Growth, Ritual.co

Fostering Brand Love Through Brand Ambassador Programs

Influencer and social marketing present a powerful opportunity to engage your existing customers and create a community around your brand. Find out how the top brands are building & executing...
Read More
Lauren Dineen-Duarte, Director Public Affairs & Communications, American Express
Fergie Cancade, Director, Global Athletes & Ambassadors, lululemon
Michelle Adams, Director of Brand Marketing, Knixwear
Tracy Jones, Managing Director, Alternator: Omnicom Media Group
Sarah Feldman, Director, Marketing & Strategic Communications, Endy Sleep

Power Meetings

influenceTHIS is more than a conference. It’s also a partnership marketplace. You can request a 15 minute meeting with any of our attendees. It’s networking that actually works. Meeting booking...
Read More
Claire Dean, Campaign Content Manager, Stills & Juices, The Coca Cola Company
Dorcas Siwoku, Brand Marketing Manager, Hudson’s Bay Company
Brodie Mazurek, Digital Marketing Lead, Inkbox Tattoos
Matt Rice, Head of Marketing, Foodora
Connie Chan, Manager, Marketing & Social Strategy, Warner Music Canada
Victoria Kolarov, Manager, Digital Marketing, Rakuten Kobo Inc.
Rachel Goldrick, Senior Corporate Communications Manager, Sunwing Travel Group
Brooke Morrison, Marketing Manager AERO, Nestlé Canada

Experiential Activations that Convert

When done right, live events not only bring your brand to life, but can also generate content and buzz that not only travels far but also converts. Find out how...
Read More
Jeremy Cammy, Executive Producer, Vice President, Events & Music, Indigo
Aila Morin, Director of Marketing, Mejuri
Timothy Lytle, Community Marketing Manager, Arc’teryx Equipment
Tracie Napoli, Director Fund Development and MARCOM, Osteoporosis Canada

Customer Acquisition through Sampling & Gifting

Marrying your product sampling & gifting efforts with your influencer and social strategy is a powerful way to create measurable business results. Find out the best practices in creating gifting...
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Vita Kwan, Account Manager, Sampler
Tammy Smitham, Vice President, Communications & Corporate Social Responsibility, Spin Master
Lauren Wong, VP Sales & Marketing, HelloFresh and Chefs Plate Canada
Brooke Morrison, Marketing Manager AERO, Nestlé Canada

The Billion Dollar E-commerce Opportunity

Clearbanc is a new type of fund that invests $10,000 to $10 million to support the digital marketing initiatives and inventory of e-commerce and other online businesses. Better understand the...
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Erin Bury, CEO and Co-Founder, Willful
Andrew D’Souza, Co-Founder & CEO, Clearbanc
3:20 pm - 4:00 pm

Networking Break

influenceTHIS Awards

Recognizing the best in influencer marketing  Best in Brand Ambassador Programs (click for more info) Best in Branded Content – Video (click for more info) Best in Branded Content –...
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Megan MacKay, Youtuber, Comedian and Celebrity Necromancer
5:00 pm - 7:00 pm

Closing Networking Reception

Tickets

Register Before Nov 13
599.00 CAD
-Ability to pre-book onsite meetings with attendees
-Valuable industry insights from industry leaders from across the globe
-Access to networking lounge, coffee bar, breakfast, catered lunch & closing reception
-Access to the influenceTHIS Awards
Book Now

EVENTS STARTS IN

Marketers

Agencies

PUBLISHERS & INFLUENCER
NETWORKS

ADVERTISING TECHNOLOGY

Look Who Attends

CEO, Peersway Marketing LTD.
Director, Angle Media Group
Head of Brand Partnerships, Wattpad
Senior Vice President, Environics Communications
VP Content & Strategy, Wavemaker
President, Made In
Chief Strategy Officer, Yuser Network
Brand Solutions and Influencer Marketing Consultant
Director, Content & Brand Strategy, Shaftesbury
Project Manager, Event and Partnerships, Groupe Parke Avenue
Senior Manager, PR, Digital and Sponsorships, Subway Canada
Managing Director, The Story Lab
Executive, Abacus
Group Coordinator, H+K Strategies
Account Director, DDB Canada
Head, MediaCom Beyond Advertising
Senior Manager, Toronto International Film Festival (TIFF)
Director, Marketing and Content Solutions, Fuel Digital Media
Director, Influencer Marketing, Diamond Integrated Marketing
Administrative Coordinator, Harbinger Communications
Sr. Corporate Communications Manager, Sunwing
Marketing Strategist, Canadian Men’s Health Foundation
Operations, APEX PR
Senior Brand Manager, Freshii
Senior Account Executive, PRAXIS PR
VP Client Services, The Think Tank
Agent and Partner, Plutino Culinary
Vice President Marketing, H&R Block Canada
Director of Client Services, Consultus Digital
Director of Sales, Fuel Digital Media
Producer and Host, OUTv
VP Marketing, General Mills Canada
Global Director, Digital Partnerships, Johnson and Johnson
Director, Global Content Marketing and Social Media, Scotiabank
Associate Vice President, Marketing and Brand, Interac Association
Communications Manager, Social and Media Relations, Telus
Senior Manager, PR, Digital and Sponsorships, Subway
Digital Marketing Manager, Hasbro Canada
Head of Communications, L’Oréal Paris Canada
Senior Brand Manager, Axe and Men’s Grooming, Unilever
Director of Marketing, Steam Whistle Brewing
Brand Partnerships, Influencer Marketing and Content Development, Bell Media
Managing Director, IZEA Canada
Executive Vice President, Studio71
Principal Consultant, Kickframe
VP International, Kin Community
Director, Strategy and Innovation, Cue Digital Media
Managing Director, Alternator: OMNICOM Media Group
Senior Director, Global Product and Marketing, Carlson Wagonlit Travel
Senior Manager, Digital Marketing, Volkswagen Group Canada
Vice President, ComScore Inc.
VP, Sales and Business Development Canada, Teads.TV
VP Business Development, Eighty-Eight
President, Tapped Mobile
Brand Manager, BMW Canada
Marketing Manager, Clinique Canada
Senior Director Marketing Communications, Coca-Cola
Social Media Director, Focus Features
Digital Lead, Ford
Marketing Director, General Mills
Digital Marketing Manager, Hasbro
Sr. Director of Marketing and PO, Hugo Boss
AVP, Marketing and Brand, Interac
Director of Marketing, Kraft-Heinz
Content Marketing Manager, Leon’s Furniture
Global Marketing Manager, Mars Petcare
Social Media Specialist, Molson
Senior Manager, Digital Marketing, Molson
Senior Brand Manager, DIgital, PepsiCo
Director of Marketing, Sephora
Influencer Lead, Telus
Co-founder and CMO, Tubular Labs
Marketplace Development, Vetterview
Creator, Kin Community
Content Creator, AmandaMuse
Character Creator, Big Guppy Inc.
Producer Angle Media Group
Founder, Publisher, Backyard Media Inc.
Content Creator, Gloom
Creator, Goji- A Quebecor Company
CEO & Co-founder, Jumpara Inc
CEO, Lettuce Consulting
Writer/President, Listen to Lena Inc.
Creator, Much Digital Studios
Editorial Director, ShaneSchick.com
Creator/Producer, She Said Films
Producer, Space Mop
Social Media Creator, The Danocracy
Lifestyle Advertising Product Manager, The Globe and Mail
Founder, The New High
Student of Life, The Remix Project
Personality, Vice Media
Founder and Partner, Above + Beyond
CEO, Keyhole
CEO, VidCon
Director, media creativity, French specialty, Bell media
Director, Marketing & Communications, Canada Media Fund
Chief Digital Officer, Canadian Film Centre
Vice-President, Communications & Marketing, CMPA
Training Director, CreatorUp
President, DEFYENT
Business Lead, FIRE
Account Executive, Flashstock
CEO, Independent Production Fund
Director, Business Development, ME2 Media Ecosystems
CMO, MediaLink
Executive Producer and Strategic Alliances, Mile Inn
Vice President, MNP Corporate Finance
Cofounder & President, MotivIndex Inc.
Social Media Initiatives , Rotman School of Management
EVP Canada, Studio71
Director of Business Development, The Influence Agency
Executive Director, The Remix Project
Manager – YouTube Space, YouTube
Co-founder & CEO, #paid
VP Brand Partnerships, Bell Media
Brand Studio Partnerships, Blue Ant Media
VP Global Branded Entertainment & Sales, BroadbandTV
Executive Director, Media Solutions CBC/Radio-Canada
Director, Media Solutions, CBC/Radio-Canada
Sr Director Branded Entertainment and Experience, Client Marketing, Corus
CEO, Cue Digital Media
Account Executive, Diply
Director, Goji- A Quebecor Company
Digital Lead, Hashtag Communications
Digital Planner, ideon media
Senior Account Director, Influicity
Founder & CEO, Jungle Creations
Managing Director,Kin Community Canada
Sr Director, Strategy, Maple Leaf Sports and Entertainment
CEO, Narcity Media Inc.
CEO, Peersway
CTO, Peersway
Influencer, PressPlay
CEO, PTPA Media Inc.
President, SlimCut Media Inc.
Director, Studio Le Slingshot
VP Sales, Studio71
Director of Operations, The Influence Agency
Director, Marketing, Communications and Strategy, TIFF
Manager, Brand Partnerships, Bell Media
Brand Manager, Campbell Company of Canada
Marketing Director, Estee Lauder
Product and Audience Marketing Manager, Hubba
Social Media Marketer, Jac Digital Inc
Brand Manager, Pedigree, Mars Canada
Marketing Director, Mars Canada
CEO, NearNow
Director: Digital, Media & Brand Comms, Nike
Director, Saatchi & Saatchi
Head of Promotions, Samsung Pay, Samsung
Director, Media, Social Media & Influencer Relations, Scotiabank
Manager, Media & Influencer Relations, Scotiabank
Affiliate Growth Manager, Shopify
Client Distribution, Toyota
Sr.Director Marketing Communications, Walmart
PR & Marketing, Etsy Canada
Brand Partnerships, Flashstock
Account Executive, Cue Digital Media
Senior Director of Marketing, dubdub Inc
Client Solutions Manager, Facebook
Creative Lead, Google Canada
Marketing Manager, Peeks Social Ltd
Co-founder, Pressboard
Partnerships Director, Pressboard
Strategic Partnerships & Branded Content, Rogers Media
Chief Content Officer, Rumble Inc.
Storyteller Specialist, Shopify
President, Slimcut Media
Head of Business Marketing, Twitter
Conseillère stratégique, créativité média , Goji
Executive Director, GOVA
Director of Customer Growth, Brands & Agencies, Tubular Labs
Co-Founder, Abacus
CEO, Adjacent Possibilities
PR Consultant, AGM*PR
Producer, Angle Media Group
Vice President, Integrated Communications, APEX Public Relations
Booker, B&M Models
VP Account Director, BBDO
Producer, Benson&Oak
VP of Audience Development, Boat Rocker Media
CEO and Co-founder, Brainsights
CEO, Corex Creative
VP, Digital, Edelman
CEO, Ehm & CO
VP, Head of Strategy, Environics Communications
Senior Director, Integrated Marketing & Strategy, Evolve Media
Account Manager, FUSE Marketing Group
Director, Content Marketing, FUSE Marketing Group
Client Service Manager, Harbinger Communications
Director of Influencer Strategy, Harbinger Communications
Founder/CEO, Hashtag Communications Inc
Senior Vice President, Hill+Knowlton Strategies
President and Founder, Innovate By Day
Manager, Digital Communications and Social Media, Insurance Bureau of Canada
Manager, JusReign
Assistant Buyer/Planner, Maxus Global
Group Strategy Director, MEC
Strategy Manager, MEC
Digital Account Director, MEC
Head of MediaCom Beyond Advertising, Canada, MediaCom
SVP, Business Director, MediaCom
Content Specialist, MediaCom
SVP, Digital, MediaCom
Digital Director, Mediacom
CXO, MediaLink
Associate Director, OMD
Director, PRAXIS
Account Manager, PRAXIS
Owner, PressPlay
SVP Sales and Business Development, Profluence (a division of Ideon Media)
VP, Digital, Publicis
Director of Content Strategy, Publicis
Director Of Social Content Strategy, Publicis
Business Development Manager, Rumble Inc.
Director, Content & Brand Strategy, shift2
Partner, Innovation, Sid Lee
Director of Client Strategy, Society
Strategy Supervisor, Starcom
Director, Starcom
Account Director, Starcom MediaVest Group
Creative Director/Producer, Stitch Media
Director, Content, Story Lab
Associate Director, Story Lab
President, The Aber Group Inc
COO, The Gabor Group
CEO, The Mark
Managing Director, The Story Lab (Dentsu Aegis Network)
Senior Account Executive, Totally Her
General Manager, Totem
Head, Creative Solutions, TSN
Director, Sponsorship Sales & Client Service, TTG Partnerships
Managing Partner, Viral Nation
Managing Director, Viral Nation
CEO, Visible Media
Sales Manager, Visible Media
Account Manager, Weber Shandwick

“influenceTHIS is where I met all the partners who worked with us to create Upstairs Amy, our main social content campaign of the year.”

Andrea Danovitch, AVP Marketing & Brand at Interac

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Location

ARTSCAPE DANIELS LAUNCHPAD
130 Queens Quay East, Toronto