Privacy Policy

Privacy Policy of influenceTHIS

Protecting personal information and respecting personal privacy are very important to influenceTHIS. This policy applies to anyone subscribing to influenceTHIS’s email list or attending influenceTHIS’s programs.

Table of Contents

Personal Information

Personal information will not be collected and stored by influenceTHIS, electronically or otherwise, without the knowledge and consent of the individual to whom it relates.

The purpose of collecting personal information is to be expressly stated by influenceTHIS whenever solicited, and is not to be used for purposes other than those stated.

Personal information obtained by influenceTHIS is not to be shared with third parties, unless the consent of the person to whom the personal information applies is obtained beforehand.

Information which influenceTHIS treats as personal includes the following:

  • Credit card information;
  • Passwords;
  • Home address and contact information, unless identified to influenceTHIS as being business address and contact information;
  • Mobile telephone numbers; and
  • Responses to opinion surveys, except to the extent that these are stated to be “for the record” and for publication.

Information which influenceTHIS does not treat as personal for the purposes of this policy includes the following:

  • Individual’s name;
  • Business title of the individual;
  • Individual’s business function (e.g. sales, marketing, creative, engineering);
  • Name of the organization with which the individual is affiliated at the time that the information is obtained;
  • Industry sector and sub-sector describing the organization’s activity;
  • Business mailing address;
  • Business telephone numbers;
  • Email address;
  • Website address of the organization or individual; and
  • Photos or videos of the individual.

To access or change your personal information, or for any matters pertaining to privacy of personal information, please contact influenceTHIS:

Telephone: 1.888.618.0295
Email: info@influenceTHIS.ca

Opting out

A recipient may, at any time, opt out of receiving our email newsletters or emails from influenceTHIS which inform about new products, services or information related to the industry by so indicating at the time that information is being given to influenceTHIS, or thereafter, by following the simple steps stated in any such influenceTHIS email received.

An individual may also deny permission or opt out of any previous permission given for influenceTHIS to share address information with carefully screened third-party organizations by so indicating at the time that information is being given to influenceTHIS, or by contacting influenceTHIS’s privacy officer (at the address shown above).

Accuracy of collected personal information

influenceTHIS will from time to time on its own initiative, or immediately upon an individual’s request, rectify or erase any incomplete, inaccurate or outdated personal information retained by influenceTHIS.

Information that is no longer being used for the reasons stated upon collection is deleted from our databases after five years.

Non-personal information collected automatically

Non-personal information is collected from our Websites in the form of web logs. The web logs are used to analyze anonymous behavior on our Websites for the purposes of improving influenceTHIS’s products and services. On occasion aggregate statistics will be provided to reputable third-party companies, but these statistics will contain no personally identifiable information.

If you do not agree with this privacy policy, please do not use or subscribe to Our Websites, Our Publications or Our Email Newsletters.

Special Information For EU Users


Beginning May 25, 2018, the processing of users’ personal data in the European Union is subject to the EU General Data Protection Regulation (“GDPR”).

This section summarizes influenceTHIS’s grounds for processing personal information under the GDPR, and the rights of EU users as they relate to influenceTHIS’s handling of personal information.

1. EU User Rights

If you are an influenceTHIS user in the EU, you have the following rights with respect to influenceTHIS’s handling of your personal information:

  1. a) Explanation and Copies of Your Data

You have the right to request an explanation of the information that influenceTHIS has about you and how influenceTHIS uses that information.

You also have the right to receive a copy of the information that influenceTHIS collects about you if collected on the basis of consent, or because influenceTHIS requires the information to provide the services that you request.

  1. b) Correction

If influenceTHIS has information about you that you believe is inaccurate, you have the right to request the correction of your information. Please see the section titled “Explanation, Copies and Correction” above for more information on correcting, or requesting correction of, your information.

  1. c) Objections and Complaints

Users in the EU have the right to object to influenceTHIS’s processing of their personal data, including for marketing purposes. influenceTHIS may continue to process your information, notwithstanding the objection to the extent permitted under GDPR.

Users in the EU also have the right to file a complaint relating to influenceTHIS’s handling of their personal information with the Autoriteit Persoonsgegevens, the Dutch Data Protection Authority. Its contact information is as follows:

Autoriteit Persoonsgegevens

Postbus 93374



You may also submit questions, comments or complaints to influenceTHIS’s Data Protection Officer by emailing <info@influenceTHIS.ca>.

To exercise these rights, please submit your request by emailing <info@influenceTHIS.ca>. Users outside the EU may also request explanation, correction, deletion or copies of their personal data here.

2. Grounds for Processing

The GDPR requires that companies processing the personal data of EU users do so on the basis of specific legal grounds. As described below, influenceTHIS processes the information of EU users based on one or more of the grounds specified under the GDPR:

  1. a) The processing is necessary to provide the services and features you request.

influenceTHIS must collect and use certain information in order to provide its services. This includes:

  1. i) User profile information that is necessary to establish and maintain your account, including to verify your identity; to enable communications with you about your event registration or subscription, orders and accounts; and/or to enable you to make payments.
  2. ii) Transaction information that is necessary to generate and maintain in connection with your use of influenceTHIS’s services.
  3. b) The processing is necessary to protect the vital interests of our users or of others.

influenceTHIS may process personal information, including disclosing data with law enforcement authorities in case of threats to the safety of users or of others.

  1. c) The processing is necessary for influenceTHIS’s legitimate interests.

influenceTHIS collects and uses personal information to the extent necessary for its legitimate interests. This includes collecting and using information:

  1. i) to provide customer support;
  2. ii) to optimize our service and develop new services;

iii) for direct marketing purposes. (This includes, for example, analyzing data to identify trends and tailor marketing messages to user needs.)

  1. iv) To enforce influenceTHIS’s Terms of Service.
  2. The processing is necessary to fulfill influenceTHIS’s legal obligations.

influenceTHIS is subject to legal requirements in the jurisdictions in which it operates that require us to collect, process, disclose and retain your personal data.

  1. Consent

influenceTHIS may collect and use your information on the basis of your consent. You may revoke your consent at any time. If you revoke your consent, you will not be able to use any service or feature that requires collection or use of the information we collected or used on the basis of consent.

influenceTHIS relies on consent in connection with data collections or uses that are necessary to enhance the user experience, to enable optional services or features, or to communicate with you. If you are an EU user, the following types of data collections or uses are done on the basis of your consent.

Marketing emails

Newsletter emails

Print sales emails

Delegate news emails for events

influenceTHIS may also collect personal information about you through voluntary surveys. Your responses to such surveys are collected on the basis of consent, and will be deleted once no longer necessary for the purposes collected.

This policy was last modified on Friday, March 12, 2021