Creator Media: The Evolution of Influencer Marketing – influenceTHIS
Influencer Marketing is powerful, but with every trust-breaking incident, stock is falling. It’s hurting. Campaign measurement, disclosure, and content quality are iffy at best—fraudulent, at worst. A new path is being paved, one that lets influencers, creators, and brands build trust with consumers – at scale. It’s called Creator Media, and it’s the future of Influencer Marketing. Hear directly from a leading brand on how they turned their Creator Media spend into real donations.