Daniel Mekinda, Managing Director, The Story Lab at Dentsu Aegis Network
Daniel oversees The Story Lab in Canada and is responsible for the direction and daily operations of the brand. His area of focus has largely been in the creation of intellectual property and has worked globally to develop, acquire and license content while also consulting for other IP and copyright owners and creators.
Daniel’s career began at a major record label before moving on to roles in business development and consulting both as an entrepreneur and within large multi-national organizations. He holds an undergraduate degree in Law and an MBA from Rotman School Of Management.