Deborah Gurofsky, Director, Strategy & Innovation, Cue Digital Media

Deborah Gurofsky has worked in the advertising industry since graduating from university in 2011.  Originally, a passion to film drew her into post-production, where she worked for 3 years as an editing assistant on large, national TV commercials with some of the top creative agencies.  She then moved in to digital, working for Olive Media, where she found her niche in sales strategy and creative solutions.  Upon Olive closing its doors, Deborah has been at Cue Digital Media where she heads up the Strategy and Innovation team and continues to work on developing big, creative programs, many of which include influencers.  She gets excited everyday by both the possibilities and the challenges of working in an ever-evolving and rapidly changing industry.